An idea came to life out of pure boredom.

Total Soccer Wisconsin was incepted in October 2021. To help pass the time, I created a TikTok account named originally as “Total Sports Wisconsin”. I set out to be a content creator; Delivering my opinions on who the best players and teams were for various high school sports in Wisconsin. I quickly came to the realization that I, not only lacked the knowledge on other sports here, but did not care to cover anything besides this great sport.

A lane started to form.

Plenty of accounts made content covering football and basketball, but I was the only creator with a specific focus on high school soccer. Another creator named XTT broke into the scene. We eventually became business partners after a brief phone call; Sharing content, developing ideas, and promoting each other’s work. We continually grew and developed our platforms over the past couple years. We’ve hosted multiple soccer-specific events, started a state-wide team of the week (Best X11) series, and covered some of the biggest, most incredible games in recent Wisconsin soccer memory.

Building a community.

Quickly, TSW has become a place for players, parents & fans, and even coaches to keep up with the soccer scene in the state. With a new focus this season on showcasing full highlights and conducting interviews, we are evolving into the top media outlet for anything in relation to Wisconsin high school soccer.